Meet Amish Behl, the man who is giving ‘Made in India’ a new lease of life. He is the brain behind Definitely Curry, an online magazine that throws light on niche, indie brands. In a market inundated with international brands that primarily focus on fast fashion, Amish is on a mission to show people why ‘Made in India’ is the ultimate luxury. Telling the tale of labels that pride themselves on using Indian craftsmanship, Behl is reinforcing why locally sourced, homegrown products are the way to go.
Sage Green would have made it big in 2018, but it’s not going anywhere…
In fact, it’s here to stay and it’s going to take you places. It’s understated but comes with oodles of class and if worn correctly, exudes style.
Here’s what we did with this soothing hue —
Snuggled in a quiet by-lane of Juhu, lies our fourth outpost in Mumbai. Sprawling across 1000 sq. ft., this store opens into a quaint little garden, leading you into our signature understated interiors — replete with teak wood & cane accents, marble table tops and more…
Keeping traditions alive, the store recently threw open its doors to this beach-y neighbourhood with an intimate party.
Nestled in the heart of Central Mumbai, is our head office where all the daily banter takes place — from brainstorming sessions to customer care calls to keeping up with our accounts, it all happens under this one roof.
If you aren’t already aware of our NYC store’s initiative, here’s a little background —
While setting up the store in the city, their head of business operations, Manisha Amin had decided to donate a t-shirt to an underprivileged kid in Mumbai, against every shirt they sold there.
Nestled in the heart of Bangalore’s luxurious lifestyle hub, our new store on Lavelle Road recently threw open its doors to people with an intimate party. Sprawling across 1,100 square feet, our second store in the city is set amidst warm blue walls, with its interiors done up using luxe materials like onyx, teak wood, robust metal and cane accents. (more…)
Often confused with made-to-measure, bespoke has become an over-used term in the retail industry. Loosely thrown around to denote anything custom-made, just like the word haute-couture is used incorrectly for any piece of clothing that may be expensive, it’s time we throw some light on the difference between bespoke and made-to-measure clothing. (more…)
We are quarter of the way through 2018, and if you haven’t read these books, we suggest you get your hands on them as soon as you can. Some will inspire you, some will make you question things and some will will give you teach you a thing or two about life. Here are some of favourite books, that left a mark on us — (more…)