Turn It Up

Step 1: Get your perfect pair of jeans ✔️

Step 2: Learn how to style/wear them 

Don’t worry, we’re here to help you with Step 2. Here are our favourite tips and tricks on cuffing, styling and turning up your Korra jeans.

Bootcut jeans are never cuffed as you want to show your bottom flair, pun intended.


Type 1: The Single Cuff

For this simple, no-nonsense cuff all you have to do is slide your fingers in and fold the bottom upwards by 1’’ to reveal the selvedge denim detail
on the outseam.

Type 2: The Double Cuff

It’s as easy as adding an extra fold to the single cuff. Go on, cuff it one more time for a triple cuff and show off your quirky socks.


Type 3: The Japanese Cuff

A favourite with the denim nerds, this cuff shows the finely crafted chain-stitched hem detail. Do a single 4” cuff and then roll another single cuff on that, so that its edge rests just below the hem line.


Type 4: The Skinny Cuff

 Turn the hem outwards in a slim 1/2" cuff.

Type 5: The Inside-Out Cuff

This style offers a clean-lined look. Instead of rolling the cuff outward, you roll a long cuff inwards and then roll a single cuff on top of that.