How do I calculate my custom measurements ?

Our proprietary FitSmart algorithm will calculate your unique measurements – all you need to do is answer a few simple questions. There is no need for you to measure yourself or have anybody else measure you.

Are the measurements garment or body measurements? What is the difference?

The measurements we calculate and save are your Final Garment Measurements, based on which your order will be produced. You are not required to measure your body size / measurements or provide us with any measurements at all.

Will my garment shrink?

Owing to the fine nature of our fabrics, a 2% shrinkage can be expected after repeated washing, which is in line with acceptable tolerances. Make sure to check out and follow our wash care instructions to get the best out of your garments.

How long does it take to make and ship?

Regardless of where you have ordered from, an indicative time period for your garment to reach you is 10-14 days from the time your order is confirmed. If you are a first time customer and require a trial shirt, we will try and facilitate the entire order, including the trial, within a period of two weeks.

Why do I see prices in a different currency to where I am located ?

There could be two reasons for it. First, you may be using a proxy server, in which case we are helpless to change that. We can only suggest you access our website from a local internet connection. In other cases, try clearing your browser cache, you should see the price in the intended currency. If this doesn’t work, please contact our Customer Experience team who will be happy to help you place your order.

Creators

We don’t just make clothes. We celebrate creators. The ones who take risks, and inspire others to bet on themselves.

No matter what line of work they’re in; these Creators share one thing in common: an unwavering commitment to their craft and the courage to do things differently.

Joseph Radhik

photographer & Co-founder, Stories by Joseph Radhik

Outfit

Soft Washed Linen Shirt - Pink Veneto 4-way Stretch Neapolitan Dress Pants - Light Grey

Joseph Radhik

photographer & Co-founder, Stories by Joseph Radhik

An engineer & IIM graduate, he left his corporate job behind to pursue wedding photography. As he likes to put it, “You may not know me, but you will definitely have seen my photos.”

Outfit

Soft Washed Linen Shirt - Pink Veneto 4-way Stretch Neapolitan Dress Pants - Light Grey

Rajeev Samant

Founder & CEO of Sula Vineyards

OutFit

Sand Washed 100% Linen Twill Shirt Elevate Everyday Stretch Chinos - White

In a country where whiskey dominates the shelf, Rajeev put wine on the map. He didn’t just build a business. He built a category.

Rajeev Samant

Founder & CEO of Sula Vineyards

In a country where whiskey dominates the shelf, Rajeev put wine on the map. He didn’t just build a business. He built a category.

Outfit

Soft Washed Linen Shirt - Ecru Tailored 5-Pocket Stretch Jeans - Navy

Tarun Sharma

Co-founder and CEO OF mCaffeine

Outfit

Soft Washed Linen Shirt - Ecru Tailored 5-Pocket Stretch Jeans - Navy

Tarun is reshaping the beauty space, building for India and taking it to the world. His story is a masterclass in hustle, humility, and homegrown innovation.

Prateeksh Mehra

Founder of The Spotted Cow Fromagerie

Outfit

The Larkwood Seersucker Blazer - Light Blue Signature Zipper Polo T-Shirt - Black

Prateeksh Mehra

Founder of The Spotted Cow Fromagerie

A Mumbai-based cheese maker, Prateeksh grew up with a view of the Queen's Necklace; watching the city that never sleeps. Now, he’s built a brand that, much like the city, keeps moving forward.

Outfit

The Larkwood Seersucker Blazer - Light Blue Signature Zipper Polo T-Shirt - Black

Abhishek Chabria

Co-founder of Fullstop Entertainment and Excelsior Hospitality

Abhishek Chabria

Co-founder of Fullstop Entertainment and Excelsior Hospitality

After initially following in his father's footsteps and going down the dentistry path, he realised his true calling was the F&B space; thus resulting in his companies. His portfolio boasts spots such as Kyma, Muze, Diablo among others.

Outfit

Ice Blue Cotton Denim Shirt Vintage-Day Casual Chinos - Beige

Varun Narayan

actor, singer, voice artist and co-founder at Soundrise

Outfit

Pastel Geometric Printed Shirt Ivory Slub Stretch Jeans - White

Nothing brings people together like watching live music together, and Soundrise has been doing it for 4 years and counting. Varun is one of the people behind it all. He’s also an actor, voice artist & coach.

Varun Narayan

actor, singer, voice artist and co-founder at Soundrise

Nothing brings people together like watching live music together, and Soundrise has been doing it for 4 years and counting. Varun is one of the people behind it all. He’s also an actor, voice artist & coach.

outfit

The Cedarwood Double Breasted Linen Blazer - Beige Elegant Linen Pants - Beige

Anish Trivedi

Whisky and cigar evangelist, author, occasional actor

outfit

The Cedarwood Double Breasted Linen Blazer - Beige Elegant Linen Pants - Beige

Whiskey & cigar evangelist. Author. Occasional actor. Ex-radio jockey, ex-VJ, ex-financial newscaster on CNBC. Currently the CEO & co-founder of Alenka Media, Anish is a man that has worn many hats.