How do I calculate my custom measurements ?

Our proprietary FitSmart algorithm will calculate your unique measurements – all you need to do is answer a few simple questions. There is no need for you to measure yourself or have anybody else measure you.

Are the measurements garment or body measurements? What is the difference?

The measurements we calculate and save are your Final Garment Measurements, based on which your order will be produced. You are not required to measure your body size / measurements or provide us with any measurements at all.

Will my garment shrink?

Owing to the fine nature of our fabrics, a 2% shrinkage can be expected after repeated washing, which is in line with acceptable tolerances. Make sure to check out and follow our wash care instructions to get the best out of your garments.

How long does it take to make and ship?

Regardless of where you have ordered from, an indicative time period for your garment to reach you is 10-14 days from the time your order is confirmed. If you are a first time customer and require a trial shirt, we will try and facilitate the entire order, including the trial, within a period of two weeks.

Why do I see prices in a different currency to where I am located ?

There could be two reasons for it. First, you may be using a proxy server, in which case we are helpless to change that. We can only suggest you access our website from a local internet connection. In other cases, try clearing your browser cache, you should see the price in the intended currency. If this doesn’t work, please contact our Customer Experience team who will be happy to help you place your order.

Korra Selvedge Denim

Selvedge Denim

The original hallmark

We love selvedge. And so will you.

Korra’s Selvedge Denim jeans collection is for you to invest in authenticity and quality. Selvedge denim is denim in it’s most pristine, natural and durable state. Woven on narrow width shuttle looms, the edge of denim is sealed (hence self-edge!) to prevent unravelling. Typically seen on the inside of jeans, we add a signature selvedge on the back pocket to reinforce the pocket, and your choice!

Shop Selvedge

Indigo Mist

Soft Stretch Selvedge Jeans

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Red End Indigo

Soft Stretch Selvedge Jeans

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Indigo Nox

Soft Selvedge Jeans

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Indigo Pour

Soft Heavy Selvedge Jeans

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Did You Know

In the ‘50s, selvedge denim weaving was replaced with high speed 60” width looms that produce 4x the denim than the slower shuttle looms. Fast fashion required fast production, so selvedge denim production took a back seat viz mass produced denim. Korra is bringing selvedge denim back in vogue. We love using this fabric as it’s make is artisanal involving high quality cotton. Moreso our endeavour is to introduce you with denim that has stood the test of time.

Natural & Durable

A Personalised Touch

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Turn It Up

Show your selvedge cuffed.

Here are our favourite cuffing tips to show your bottom flair, pun intended.

The Japanese Cuff

A favourite with the denim nerds, this cuff shows the finely crafted chain-stitched hem detail. Do a single 4” cuff and then roll another single cuff on that, so that its edge rests just below the hem line.

The Skinny Cuff

Turn the hem outwards in a slim 1/2" cuff.

The Double Cuff

It’s as easy as adding an extra fold to the single cuff. Go on, cuff it one more time for a triple cuff and show off your quirky socks.

The Single Cuff

For this simple, no-nonsense cuff all you have to do is slide your fingers in and fold the bottom upwards by 1’’ to reveal the selvedge denim detailon the outseam.

The Inside-Out Cuff

This style offers a clean-lined look. Instead of rolling the cuff outward, you roll a long cuff inwards and then roll a single cuff on top of that.

Our Denim Mills

We source our denim from the most reputable mills across the world, some of which have been in the denim game for over a century. Their fashion-forward approach combined with technological expertise and craftsmanship allows us to bring the finest fabrics to your wardrobes. Meet our favourite mills.

Japanese Denim

With fabrics from the famed Japanese mills - Kaihara, Kuroki, Kurabo and Stylem, this selection spotlights the weaving and dyeing skills of the most acclaimed artisans in the denim world.

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Italian Denim

Sourced from the Candiani denim mill in Italy, world's #1 mill for versatile + beautiful denim, and the highest regard for sustainable processes.

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Raw Selvedge
Denim

Unlike mass produced denim that is pre-washed, pre-faded and pre-softened, selvedge denim fades and ages to reflect the unique lifestyle of its wearer. Korra’s selvedge denim jeans take a while to break into as they’re not pre-washed or pre softened. As you wear them, they take on the shape of your body and lifestyle.

Start off as Korra, become as you.

Selvedge denim creases and fades to reflect the wearer’s daily habits and body language. Even the color fades organically and according to how you wear the jeans. Our Korra Selvedge Denim collection is for people who want a pair of jeans that carries their personal imprint. It’s also the best choice for people who believe in slow fashion as a pair of selvedge denim jeans lasts a decade or longer.

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Your Forever Pair

Shop Raw Denim Shop Raw Denim

"The first homegrown brand to exclusively offer customised denim."

Grazia

"Made-to-order reduces the need for inventory."

Border & Fall

"Korra products can be worn every day."

Future Positive

Latest Arrivals

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Ecru Edge || Light Weight Jeans

₹ 3,900

New

Coastal Indigo || Soft Non Stretch Jeans

₹ 3,900

New

Indigo Blaze || Light Weight Selvedge Jeans

₹ 11,900

New

Heritage Blue || Soft Light Selvedge Jeans

₹ 7,400

New

Indigo Rug | Dark Blue Soft Light Jeans

₹ 5,400

New

Chalk White || Soft Cotton Jeans

₹ 5,400

New

Light Oak || Soft Cotton Jeans

₹ 5,400

New

Blazy Left || Soft Non Stretch Selvedge Jeans

₹ 11,900

New

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Free Shipping

We offer free shipping within India. Flat fee for international shipping. Orders ship within 10 - 12 days as each piece is made only when you order.

Fit Guarantee

94% of customers love their fit the first time around. Enjoy shopping risk free with our lifetime alterations, remakes or refunds until you’re completely satisfied.